This week, we have a gorgeous 2xLP soundtrack to Wong Kar-Wai's seminal film IN THE MOOD FOR LOVE, with art by Greg Ruth that manages to perfectly capture the feature's timeless, delicate human tone. In addition to the soundtrack, we worked with Greg to develop a poster for Wong Kar-Wai's masterpiece of cinema as well.
We're really proud of this project and loved working with Greg on a style that was a little outside our collective comfort zones. If you haven't yet seen this film, please do so immediately.
"IN THE MOOD FOR LOVE is one of those subjects that can be tricky; not in finding an appropriate image to coalesce a design behind, but in having to pick from the astonishing deep well of potential it offers. It makes it more of a pruning exercise right away, but also affords many places to go if a second approach is needed.
I adore this film entirely; not for simply being my introduction to Wong Kar-Wai’s magnificent film catalogue, but for the sheer style, visual richness and emotional honesty it delights in. Color, light and character are what it’s all about and having the opportunity to try and capture it in this way is one of my great career honors to be sure.
It wasn’t easy, or simple, and it challenged us all in ways we didn’t expect, just like the film itself does so masterfully. We wanted to pursue an authentic look of those Blue Note and Decca LPs from the past that we all love so much, and getting to play in this particular sandbox was a true gift. I got to a better place than when I started this project, ended up with a final approach that I never envisioned, and could not be happier with the result." - Greg Ruth
IN THE MOOD FOR LOVE Screenprinted Poster. Art by Greg Ruth. Printed by DL Screenprinting. 24" x 36". Edition of 275. Expected to ship in May 2021. Available Worldwide except China, Hong Kong, and Taiwan. $60.
Both the IN THE MOOD FOR LOVE poster and accompanying soundtrack 2xLP will go on sale Wednesday 2/10 at 12pm Central on The Drop.